RFEL Brand Identity
RFEL are specialists in high speed and low power video plus signal processing for Field Programmable Gate Arrays (FPGA). We were delighted to be asked to look at their whole corporate styling from the redesign of the logo, brochures, exhibition stands, right through to their website design and build.
The logo is a visual representation of a close up point of a sine wave, with a lens flare graphic that acts as a pinpoint target on a cross section of the wave. In essence locating a precise point of a signal.